Mochal's second component is the alignment of each position and employee's responsibilities to the organizational goals and strategy of the company. In the case of the sporting goods store, the main goal is to provide a top range of products for a discerning public and to achieve competitive differentiation by means of innovative and excellent products. This is a philosophy that should be promoted by the staff recruited for the four proposed stores, as well as the manufacturing and distribution plant.
The third component is filling openings. Because four new stores are being opened, a large amount of openings will have to be filled. To do this effectively, attention should remain upon the requirements for each position, rather than being driven by deadlines, which could lead to hasty decisions. The focus should always be on the optimal operations of the company.
Another very important component of staffing is staff balance; this is where legal compliance becomes an issue. Companies are legally required to provide an equal opportunity for employment to prospective employees. In recruiting employees, the company will therefore not discriminate on any other basis than qualification and suitability for the job. Employment opportunities will therefore be open to all races, both genders, persons of disability, and any other differentiating factor. Full legal compliance will therefore be ensured throughout the recruiting process.
The diversity goals of the company are related to the above-mentioned legal compliance goal. To promote appropriate diversity in the company, especially in the customer service division, job recruitment advertisements will be offered in all community newspapers. Each community will also be investigated to determine the ethnic and social composition. Because they are working directly with the community, customer service personnel must be representative of this composition. This will optimize the communication of staff with customers and ultimately help the company reach its sales goals. The diversity goal should not, however, influence the focus on hiring the best recruits...
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